[These are more "Dharma-Burger Classics" – that is, they're from our old, defunct blog. But maybe they're new to you?]
Thanks to reader Miriam, who sends this photo of Guru Energy Drink.
Why “Guru”? Well, we’re not sure. The product is described thusly:
“GURU Energy Drink is an energy supplement scientifically designed for health conscious people who need to perform. Made from all-natural ingredients, GURU combines carefully chosen ingredients borrowed from ancient cultures around the world.”
Their website gets a little more to the point:
“Not unlike our boomer parents in the 60′s, today’s generation is going through a fundamental lifestyle change as it is reaching maturity. This lifestyle change influences everything we buy, from cosmetics, to music, to running shoes. [...]
“Accordingly, young consumers are making their choice of purchase not based solely on the product’s imagery, but mostly on the adoption of a holistic approach to living – an approach that reflects who they are and how they live. An approach that is almost spiritual in that it transcends boundaries and embodies a way of life. It is one that promotes life itself: living for the moment, living fully, living fast, and living healthy.
“Obvious in today’s dynamic street fashions, lifestyles of the new century are reflected by the growing popularity of electronic and urban music, the rising appeal of natural and organic products, and the soaring development of the Internet and wireless technologies. These lifestyles are as much in harmony with ancient holistic principles as they are with high-tech futuristic multi-media productions. And it is with this general and behavioural change in the landscape that GURU Energy Drink was born.”
Sounds like they know their marketing. You’d think they’d know enough to not make that so obvious.

Miriam also struck again with this shot of a Buddha-head from inside, you guessed it, Target:
And we found a couple ourselves, like the one at the bottom here:
It’s a sort of pseudo-Warholian faux-silkscreen Buddha image.
Sorry for the lousy quality…
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January 11th, 2009 at 8:12 pm
Target also carried a ceramic Buddha and Hotei statue in their “Dollar Spot” section recently (I did get one of each)