So: what’s a “Dharma-Burger”? You’ll have to just taste one yourself.

If you’re new to The Worst Horse, you might be wondering what a “Dharma-Burger” is.

fullyempoweredNo, it’s not some new fast-food sandwich, but it can be every bit as dubious as a Mc-DLT and a super-sized “New Coke.” A “Dharma-Burger” is, actually, any example of Buddhist ideas or imagery in the marketing or production of (usually non-Buddhist) services and consumables.

See, for example, the bottle to the left. It’s for a GNC supplement called “Fully Empowered Zen.” That’s a Dharma-Burger.

But not all Dharma-Burgers are so lame. Some are cool. The Horse likes to talk about those too.

The Worst Horse seems to always be hearing about and covering these increasingly-present types of items. So it was a natural choice for a name.
Plus, “Dharma-Burger” is just fun to say.

And if you want to catch up on the Dharma-Burgers we covered before launching this blog, just check the archives, which feature Burgers a-plenty of all kinds, including many sent in by the Horse’s readers:

Dharma-Burger, year one archive

Dharma-Burger archive 2007, part one

Dharma-Burger archive 2007, part two

Consider yourself “fully empowered.”

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